We're back with our third Friday Five, a weekly email with our top 5 finds to help you level up as a designer. Here's what we want to share with you this week.
How do you approach taking a rough idea of a feature, and turning it into a functional pitch for your team? Ryan Singer goes deep on his process and shows you how to go from "I think we should spend time on X" to "here's a specific concept for X that we're confident we can ship in six weeks."
A lot of gems in this excellent Twitter thread on how to write great landing page copy. While the thread focuses on landing pages, all these principles apply to designing great products too. Our favorite in the thread? "The more specific you are about your buyer’s knowledge and the outcome of consuming your product, the more specific and tangible your landing page will be."
This Twitter thread crowdsources mistakes designers make interviewing for jobs. The most common mistake? Showing a pretty portfolio without documenting the process behind the work. What else comes to mind? Read the full thread to see what other designers think.
Don't serve burnt pizza. It's a great analogy from this essay on why taking the "minimum viable" path is risky. Instead aim for a minimum lovable product. It's hard to disagree with the idea we should design products people love. That's obvious. But how do we know we're on the right path? This essay gives you a practical framework for answering that question.
We feel *seen*. Check out this tweet for a good laugh.
Have a great weekend!
Molly & Jake at UI Prep