πŸ– Friday Five (Design System Must-Haves, Courage to Look Stupid, Aiming For Simple, and more)

Hi friends!

We're back with our 15th issue of Friday Five, a weekly email with our top 5 finds to help you level up as a designer. Here's what we want to share with you this week.

πŸ‘€ ICYMI: We're launching UI Prep Projects next week. Our first project teaches you Figma best practices as we go step-by-step recreating Airtable's landing page. It's 100% free. Keep an eye out for the email this Tuesday.

This week's Finds:

  1. How to Sell UX Research

  2. 10 Must-Haves for Design Systems

  3. Courage to Look Stupid

  4. Aim for Simple in Design & Marketing

  5. Ketchup for Designers


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1) How to Sell UX Research with Two Simple Questions

A tactical guide on how to win time and budget to go talk to your users and gain clarity on what you are designing before you start building screens.


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2) Design Systems That Stand the Test of Time

What is it about a good design system that will stand the test of time? Avi shares 3 key principles all good design systems have in common and breaks down 10 must-have features that help you get there.


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3) The ROI of Looking Stupid

"I view the upsides of being willing to look stupid as much larger than the downsides. When it comes to things that aren't socially judged, like winning a game, understanding something, or being able to build things due to having a good understanding, it's all upside. There can be a downside for things that are "about" social judgment...but I think a lot of things that might seem like downsides are actually upsides."


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4) Simple Product = Simple Marketing

Simple products aren’t only better designed, they’re easier to market too. Marketing and product UX are seen as conflicting with one another, but there are, in fact, many opportunities for the two to work together.


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5) Don't Use Figma, Use Ketchup

This week a pointed tweet (see here) sparked lots of conversation around the "ideal" design tool. While we see these conversations as mostly pointless, we got a big laugh out of Anna's proposal that Ketchup, not Figma, is the ideal tool for design work. Watch her funny clip as she shows you how to design a homepage with Ketchup.


Have a great weekend!

Molly and Jake at UI Prep